There are three types of badges; a list badge, an image badge, and a map badge. The list badge is used for a simple list of items, description fields, and thumbnails. An image badge shows images present on a feed, displays images as a thumbnail, and description field if one is available. The third badge type is a map badge. If geocoding is available a dragable map is displayed with pin points.
To get a badge all that is required is to open a pipe by logging into yahoo.com and visiting pipes.yahoo.com. Next click the "Get as a badge" wizard seen on the pipe.
Next, select where the badge will be placed. If it's a basic web page select Embed.
Finally, you are presented with the javascript to use on the page which can be copied/pasted into your html file.
Here's how the pipe I created appears on a web page:
Once a pipe is created it's quite simple to integrate it into a web site. I thought this would be much more complicated than it was but after reviewing the documentation and trying it out myself I discovered it's super easy!