We all know Google currently reigns supreme in the search engine market, and recently Microsoft has introduced its own revised search engine called Bing. But where do the numbers really fall? According to
Net Applications Google currently holds 84.91%, followed by Yahoo at 6.22%, Baidu (one I personally had never heard of before) at 3.28% and Bing at 3.26%. These numbers are pretty shocking and it makes sense that a couple of the largest competitors of Google would want to team up against Google.
Microsoft and Yahoo are teaming up with one another in the search engine market in the fight against Google. The deal first announced to the public on July 29, 2009 would join the two companies’ services; Yahoo search will utilize the Bing search engine and Yahoo will offer advertising for Microsoft products on its site. This is a ten year agreement that will combine the two companies resources in the search engine market in hopes of gaining sizeable market share from Google.
Both parties feel this will free up resources from other areas of development and allow them to offer new and exciting options to the public. It has an added benefit to advertisers as they will get combined advertising on both Microsoft and Yahoo search pages, allowing them not to have to choose one or the other. Microsoft and Yahoo had originally hoped to have the agreement finalized by October of 2009, but due to some unforeseen delays are now targeting July 2010. But ultimately the deal needs to be accepted and approved by the department of justice for anti-trust reasons.
This deal could pave the way for other combined services from the two companies which overall is a benefit to the consumers. And could drive Google harder as it continues to increase it’s offerings to the public.
Well, James,
ReplyDeleteThat's interesting. However, I think yahoo has gone down hill lately and I won't use MSN. If you want an example of a terrible site, visit yahoo.com. You can't move your mouse anywhere without having something (that you don't want) popping up. I had to reboot my pc, recently, when I inadvertantly rolled over u-tube and my system locked up because u-tube had some sort of problem. I will still use Google.
Thats amazing. I never realized how much more of the market Google held compared to Yahoo and Microsoft. I do agree with Terry that I will still use Google. I don't see any benefit from using Yahoo/Bing over Google.
ReplyDeleteYeah Terry is right that Yahoo is a terrible webpage. I find it nearly impossible to navigate and really frustrating. On the other hand, Google has so many services they provide that we stumble across on a weekly basis it seems. Their site is maybe a little too simple and their services a little too hidden. Maybe Microsoft would be wise to split the difference?
ReplyDeleteGreat post James. This shows how powerful Google is. I mean, it takes two to even try and take it down. Luckily enough, I don't think Google will be going down anytime soon. It has been innovative or so many years.
ReplyDeleteWow who would have ever thought Microsoft and yahoo would team up. Honestly these days you never know.I couldn't image mario and sonic on the same video game. I'm curious to know how much is the estimated market share they plan to obtain after the launch.
ReplyDeleteCompetition usually leads to good products. When I compare Bing with the old MSN, I see a lot of improvements. Due to Bing, Google added features to its search. Let's see how things will develop within the next years. I'm curious
ReplyDeletePretty cool blog. I personally agree about the raising competition. I am excited because these players are going to come out with pretty cool staff so they can have a competitive advantage on the market. I wished something like that happened in the PC world where, Microsoft has a true competitor.
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